It is increasingly clear our era will be defined by a fundamental schism: the period before COVID-19 and the new normal that will emerge in the post-viral era: the ‘Next Normal – McKinsey

“The Next Normal” is a term minted by McKinsey. It is based on the assumption that there is a before and after; the time before COVID-19 and the new normal that will appear in the post-viral era: the next normal. Organizations now need to focus their strengths on defining their digital strategies to keep pace with a growing workforce, new customer journeys, and modernized technology. Let’s hear this in detail why a digital adoption strategy is crucial to organizations today.

Software adoption and digital transformation are gradually becoming the buzzwords of 2019 and it seems like each and everyone are familiar with it these days. From remitting tips on how to modernize processes to defining how you can interpret software adoption and successfully drive digitization within your own company.

For 87% of businesses, digital transformation represents their top priority and the main postulates connected to digitalization are already cleared. Although the roadmap that leads to digital disruption is already drafted for at least 26% of these businesses, the journey is full of hurdles that slow down the process.

Challenges of Digital Transformation

Digital transformation is a development in corporate strategy that transforms every aspect of the company. Especially, the strategy is associated with the changes in the management intellect and the scope of operational and non-operational activities, which are aimed at creating a flawless customer experience.

Expectations in the Epoch of Digital Disruption

The current transparency in our market and the limited areas of technological innovation established the platform for a hyper-competitive market where customers are fully acquainted and empowered. The company’s capability to segregate itself from the pack is reliant on many factors, the customer experience is one of them. That’s the reason why separation is often limited to particular services and the overall customer success strategy.

Customers of the digital era require frictionless transactions with a perfect, customized, and multichannel customer journey. Products and services are now utilized everywhere, anywhere, and at any time. Execution speed, seamless communication, and exceptional customer service become necessary elements of a smart competitive strategy.

For More: Digital Transformation Trends

Value of Digitalization

Onboarding new team members becomes challenging while training existing employees links to direct costs (associated to the training sessions) and indirect costs (lack of productivity due to stand-still time).

Software training courses usually present problems compared to the learning curve and the fact that we manage to immediately forget most of the information we consume in a single session. Eventually, firms have to invest in training material which is expensive to produce and to maintain (since it has to be updated with every new software release).

Intricacies Related to Flexibility, Digital Adoption, and Innovation

Change management is a perceptible shift in mentality that occurs over time. However, resistance often occurs at a minute level, when employees don’t feel the urge to move away from natural processes and don’t have enough reasons to adapt and determine how to cope with a totally various set of principles and tools.

As mentioned, digitalization is essentially a shift in mentality, but to face the challenges associated with the creation of an exceptional customer experience, businesses need to introduce a lot of new processes and tools. In particular, companies need to perform various software solutions to accumulate data to customize the customer journey for their clients.

Customer confidence becomes important and, in order to achieve it, those who are in the champion’s circle must accumulate data at various stages of the customer journey. With this, they can then figure out how to reflect and make sense of such information. This requires businesses to become remarkably agile and introduce a tremendous amount of new software to create an ecosystem that allows transformation with integrations and data centralization.

Business requirements rapidly change and software immediately adapts to the evolving needs of consumers. This then drives companies to periodically train, rather retrain, their employees on a thriving software stack and improved processes.

KNOWARTH enables companies to accelerate onboarding and analyze digital adoption while striving against resilience to change. Employees can be trained immediately within the applications they utilize with in-app, on-screen guidance. This process reduces frustration and intensifies the employee’s experience who will always receive step-by-step directions anytime they seem to have overlooked how to perform a particular task.